Confirmed speakers

Jon Kolko
Interaction designer
Jon Kolko is the Founder and Director of Austin Center for Design, an educational institution teaching interaction design and social entrepreneurship.
Speak: The Next Step for Design: Social Entrepreneurship
As designers are increasingly recognized as both thought leaders and the drivers of large-scale change, it’s become evident that we’ve outgrown the traditional contexts of our work – as stewards of organizational change in large corporations, and as hired guns at consultancies. Entrepreneurship provides a third vehicle for design-driven change, yet designers have not traditionally explored this as a viable career path. In this talk, Jon Kolko will describe how a particular form of entrepreneurship – social entrepreneurship – is the new frontier for designers, and will provide illustrations of how a design led, double-bottom line, operationally self-sufficient company can create meaningful and deep impact.

Mike Kuniavsky
Consultant, designer, researcher, author and entrepreneur
User experience designer, innovator, and entrepreneur. Author of “Observing the User Experience” and “Smart Things.” Co-founder of Adaptive Path, ThingM and Crowdlight. Designer of software, hardware, services, events and company cultures.

Brian Rink
Brian Rink, a designer and organizational transformation specialist at IDEO, uses design thinking to build new innovation capabilities for his clients. Working collaboratively with client teams, Brian uncovers new product and service opportunities by identifying and leveraging areas of cultural and technological change in the world. Within client organizations, Brian acts as a change agent by creating effective strategies to embed user-centered innovation methods and crafting new processes and tools to optimize outcomes and accelerate adoption. Brian focuses on increasing collaboration by helping individuals and teams become more effective design thinkers. He has been a client lead for projects in Brazil (financial services), Sweden (mobility), Australia (financial services)
and Japan (office equipment manufacturer).

Bill Scott
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Martin Verzilli
Interaction Designer and Software Engineer for iLab Latin America at InSTEDD
Martin worked on different projects for InSTEDD since 2008. These projects usually involve the development of information systems for people with low technological skills in areas of limited connectivity.
He has a degree in Computer Science at Universidade de Buenos Aires, specializing in modeling and simulation of cardiac arrhythmias.
He worked in software development for over 8 years. Works to Manas, since 2006, and InSTEDD since 2008. Despite his experience in the technical area, Martin’s focuses his work on user experience and interaction design.
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Mariana Salgado
Designer-researcher at the Media Lab – Helsinki
Mariana has worked 8 years as designer-researcher at the Media Lab Helsinki. During this time she has been collaborating with museums and other cultural organization and has actively published in her field of research.
Her interests are in participatory design approaches and inclusive solutions that weave new media into cultural sites. Lately she has been involved in living labs, open design, and social innovation discussions as part of her work as researcher and lecturer in the Master of Business administration in Laurea University of Applied Sciences, Finland.

h.d.mabuse
Especialist Designer at C.E.S.A.R
Is there a space on every day living for the social transformation through interaction design?
Traditionally, design is associated with industry needs. In all the history many names worried in how to develop a honest and ethic production of design in the same time they figure out those needs. But, what is the opportunities of a real social impact for de interaction designer today? The speak will be based in 3 cases that I have followed in a couple of years ago, in Recife.

Walter Cybis
Usability engineer, consultant and teacher in Brazil and Canada
PhD in Production Engineering applied to Software Ergonomics. Creator of LabIUtil /UFSC. Developed teaching and research activities at INRIA – France, École Polytechnique de Montreal de Montreal, and UFSC. Co-author of Ergonomics and Usability.
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Caio Vassão
Pesquisador e Consultor em Metadesign, Open Innovation e “Arquitetura Livre”.
Doctor degree by FAUUSP, Caio researches the relationship between technology, environment and urban culture since 1993. He is a consultant in Interaction Design, MetaDesign and Open Innovation, which applies the concepts of ”Architecture Free.”
He is the founder of the Office of Independent Research in which coordinates projects based on innovative concepts such as ecology / niche interaction, technological repertoires and “distributed city.”
Speak: Interaction Ecologies: Creating the Future Interactive Environment
We live in a complex environment, and we interact with a large number of entities, like everyday utensils but also large-scale information systems. This
environment is an “Interaction Ecology”.
To do Interaction Design in the context of Ubiquitous Computing is to meet the challenges of creating and managing “Interaction Ecologies”, developing
and adjusting “Interaction Niches”.
This talk presents the concepts of “Interaction Ecology” and “Interaction Niches”, and the conceptual tools to understand, design and manage both.
These tools go beyond traditional interaction design abilities, entering complex thinking domains.

Gustavo Moura
UX Designer at Google Brazil
Gustavo has a degree in Interface Design, with more than 10 years of experience in the area. Also, he has worked in companies in Germany and Brazil and is now Interaction Designer in the office of research and development at Google, in Belo Horizonte.

Denise Eler
Innovation and Design Thinking consultant
Denise Eler is precursor in Design Thinking consultancy in Brazil. Since 2009, works with Fiat Group companies through its partnership with Corporate University – the Fiat Isvor. In these and other companies, Denise helps implement the design mindset to solve business problems. She is also a lecturer on topics related to innovation and teaches in several graduate programs in Brazil. Her ideas can be seen in the portuguese blog Design, o verbo, focused on innovation, sustainability and design.
Speak: Skills for Innovation
Of every $ 20 spent on advertising a service, only $ 1 is invested to improve the same service. In this talk, Denise will talk about job opportunities for the Interaction Designer in Service Design and professional skills that can lead to innovation teams in companies.

Robson Santos
Pesquisador de usabilidade e tendências em experiência do usuário
Usability and user experience researcher Robson Santos is industrial designer (UERJ/Esdi), has both master and doctoral degrees in Design (PUC-Rio). He had published several studies and papers along more than ten years of professional and academic efforts. Have participated in professional usability and information architecture projects from many countries in Europe and from US. He now works as usability and costumer experience specialist for Itaú Unibanco. In the past, he worked for Try Consultoria e Pesquisa and Institute Nokia of Technology.

Érico Fileno
Interaction Designer and User Experience Specialist
Interaction designer with over 15 years of experience in designing information architecture, usability, user experience and design research. He has a degree in Computer Science (ETEP) and bachelor in Graphic Design (UFPR); expert in Project Management (FAE Business School) and M.Sc. in Education and Digital Culture (UFPR).
Érico works since 1995 to large national and international projects of artifacts and interactive user-centric
Furthermore, carries out research in technological innovation, interaction design and user experience at Try Consultoria e Pesquisas. He’s local leader of IxDA in Curitiba, where he also coordinates the postgraduate in User-Centered Design (Universidade Positivo).

Chloe Gottlieb
SVP, Executive Creative Director, Interaction Design at R/GA
Chloe Gottlieb is responsible for leading and managing R/GA’s interaction design department. She provides the vision for the team that has been responsible for devising much of R/GA’s groundbreaking work, including Nike + and Nokia Vine. Since joining R/GA in 2000, she has worked in the U.S. and abroad as a design leader, a creative leader, and a visionary contributing to the development of futurevision™, R/GA’s evolving vision of the consumer landscape. Chloe broadened her expertise at Razorfish, where she worked on a variety of brands, from Condé Nast to Mercedes-AMG.
Chloe holds a Masters in Media Studies from the New School University. She has taught classes at Carnegie Mellon University and at the School of Visual Arts Masters in Interaction Design program. She has earned numerous honors at the most prestigious industry award shows, including the One Show Interactive, the Cannes Cyber Lions, the Clios, the ADC Awards, and the International ANDY Awards. She is a frequent conference speaker, and has spoken at both SXSW and Interaction 09. She is extremely honored to be part of this conference.

Mike Kruzeniski
Mike Kruzeniski is a Creative Director in the Windows Phone design studio, where he leads design for the communications, productivity, and international experiences on Windows Phone. He recently lead the design effort to help third party developers learn and build Apps for the new Windows Phone platform, and helped to establish the design relationship between Microsoft and Nokia. Before joining Microsoft, Mike worked for Nokia Design on their Insight + Innovation team in Los Angeles, and Designafairs in Erlangen, Germany. Mike has a Master’s Degree in Interaction Design from the Umeå Institute of Design in Sweden, a Bachelor of Industrial Design from Emily Carr University in Canada, and has studied at the Kunsthochschule Berlin-Weissensee, the Yale School of Management, and the UCLA Anderson School of Management. He occasionally writes about design at http://www.kruzeniski.com.
Workshops

Mike Kuniavsky
Designing smart things: user experience design for networked devices
The wide availability of many different kinds of network-connected digital devices—from tablets to TVs to bathroom scales and cars—raises deep questions about how to design user experiences for and with those devices.
In this workshop Mike Kuniavsky, author of Smart Things: ubiquitous computing user experience design, will introduce you to concepts of user experience design for the post-PC/post-phone world.

Elizabeth Goodman
Exploratory Research Design
Looking for new approaches to old problems? Going to a new field? Working to improve products and services that already exist? Getting a job through research design can provide very important insights into the work of creating new products and services.
This workshop will teach exploratory inspirational techniques in design research, from games to testing culture. Besides the practical aspects of planning and execution of research, we will discuss the implications of each method for designers, customers and end users.

Isabel Fróes
Design Methods – Towards Design thinking
The technology must always serve us as a tool. Should improve our daily lives by facilitating it. Should expand possibilities intuitively, must adapt and transform itself into a conscious and responsible approach.
Innovation does not necessarily mean something “new” in its origin, sometimes just means a reorganization. Identifying the needs and routines of people reach a greater chance of success, as they become co-authors of a product and not just users.
So, understand how technology coupled with products and services continues to influence, changing and expanding their (our) lives.

Walter Cybis
Monitorando a experiência do usuário
In this workshop we will discuss the concepts, approaches, techniques and tools aimed at monitoring the user experience throughout their life cycle.
We will be talking about usability testing (lab, field, proximity to human or automatic moderation, click tests), satisfaction surveys, the techniques of daily, web analyticsand dashboards.
We will also discuss trends, perspectives (Living Labs) and issues of R & D (analytical-oriented Web user experience).
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Caio Vassão
Understanding the innovation process - Interaction Ecologies
In this workshop will be presented, discussed and practiced the principles of “Interaction Ecologies” and ”Niche Interaction” in a practical way to understand the process of innovation of a cultural and humanistic vision.
To archieve this, MetaDesign will be used, a design method for Complexity to Collaboration. The workshop will be useful for designers, interaction designers, service designers, interface designers, usability experts, administrators, consultants, innovation, professional project management and knowledge management.
Programming
Morning
- Theoretical presentation (45″) – Interaction Ecology and Niche Interaction: the ecological cultural’s perspective on innovation and technological dissemination.
- Talk with the participants (60″) – Professional involvement with interface design, interaction and service design - exchange of experiences and expectations.
- Theoretical Lecture (75″) – MetaDesign and Complexity: formal knowledge for the innovation and artistic action.
Tarde
- Theoretical Lecture (45″) – MetaDesign project tools.
- Practical activity (135″) – Linking culture and technology: Identification and expansion of niche contemporary and future interaction.
About Caio Vassão
Doctor degree by FAUUSP, Caio researches the relationship between technology, environment and urban culture since 1993. He is a consultant in Interaction Design, MetaDesign and Open Innovation, which applies the concepts of ”Architecture Free.”
He is the founder of the Office of Independent Research in which coordinates projects based on innovative concepts such as ecology / niche interaction, technological repertoires and “distributed city.”

Design Echos
Workshop: Design and Social Innovation
We understand the impact social innovation as a concept of starting to rebuild the world in which we live. We believe that we live in a networked society where we can no longer act in isolation, everything is connected and permeated by relations.
The prevailing thinking should no longer be that of an expert, but the systems thinking where we can map the world and their relationship is constantly evolving.
Article presentations
Registration is now closed.
The Interaction South America strives to publish and disseminate scholarly articles that present conclusive results related to interaction design.
Interactive art exhibit
Registration is now closed.
In IxDSA11 will be a space dedicated to the exhibition of interactive art and conceptual projects of functional prototypes.
Design Challenge
Vejam os projetos elaborados enquanto apuramos as votações. Aguarde os resultados.
Sponsors
Be part of the history of Interaction South America 2011, the third edition of the main south american Interaction Design event, and show your brand to more than 10 thousand people all around the world.
Make contact: patrocinio@ixdabh.org | Download our Media Kit: English, Portuguese and Spanish.


























































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