Speakers

This year, Interaction South America 2011 is already with 13 confirmed speakers. All of them, big names from Interaction Design scene worldwide. Don’t miss this opportunity to increase your network with notorious professionals from all around the world.

Jon Kolko

Interaction designer

Jon Kolko is the Founder and Director of Austin Center for Design, an educational institution teaching interaction design and social entrepreneurship.

Speak: The Next Step for Design: Social Entrepreneurship

As designers are increasingly recognized as both thought leaders and the drivers of large-scale change, it’s become evident that we’ve outgrown the traditional contexts of our work – as stewards of organizational change in large corporations, and as hired guns at consultancies. Entrepreneurship provides a third vehicle for design-driven change, yet designers have not traditionally explored this as a viable career path. In this talk, Jon Kolko will describe how a particular form of entrepreneurship – social entrepreneurship – is the new frontier for designers, and will provide illustrations of how a design led, double-bottom line, operationally self-sufficient company can create meaningful and deep impact.

Mike Kuniavsky

Consultant, designer, researcher, author and entrepreneur

User experience designer, innovator, and entrepreneur. Author of “Observing the User Experience” and “Smart Things.” Co-founder of Adaptive Path, ThingM and Crowdlight. Designer of software, hardware, services, events and company cultures.

Speak: Products are Services – How ubiquitous computing changes the design of everyday things

As more products, from tablets to bathroom scales to washing machines go online, our relationship to them changes. We start to think of them as representatives of online services, and to think of services as represented by products. Ubiquitous computing changes our understanding of where the boundaries of a hardware product and a service stop, and fundamentally challenges how we design both. This talk will examine how the nature of a product changes when that product is connected to a network, and how our design practices, business models and social relationships will change along with it.

Brian Rink

Brian Rink, a designer and organizational transformation specialist at IDEO, uses design thinking to build new innovation capabilities for his clients. Working collaboratively with client teams, Brian uncovers new product and service opportunities by identifying and leveraging areas of cultural and technological change in the world. Within client organizations, Brian acts as a change agent by creating effective strategies to embed user-centered innovation methods and crafting new processes and tools to optimize outcomes and accelerate adoption. Brian focuses on increasing collaboration by helping individuals and teams become more effective design thinkers. He has been a client lead for projects in Brazil (financial services), Sweden (mobility), Australia (financial services)
and Japan (office equipment manufacturer).

Brian also works as a visiting instructor at the Copenhagen Institute of Interaction Design (CIID) in Denmark. He teaches courses in Service Design and Innovation and User-centered Research Methods.

Brian began his career as an economist and Japan specialist at the Department of State. He served two overseas assignments at Embassy Tokyo, focusing on analysis of the Japanese Diet and trade-related issues. During his tenure at the Department, Brian received in-service training in Japanese and economics at the Foreign Service Institute, in Yokohama and Washington, D.C.

Brian’s interest in connecting products and their design with the ways people live and work led him to graduate studies at the Institute of Design at the Illinois Institute of Technology, in Chicago. At ID, Brian studied Design Planning, a concentration that combines design, user insights and business strategy to identify new product and business offerings.

After receiving a master’s in design, Brian joined Doblin Group in Chicago as a program integrator. His clients included industry leaders in the white goods, technology, and travel industries. In 1999, Brian joined IDEO in San Francisco, where he contributed to the development of the studio’s strategic planning capabilities and managed innovation-oriented client projects.

Brian joined a three-person management team at Sapient Corporation tasked with launching the IT consultancy’s Tokyo office in 2000. As Director of User Experience and Design, he built a team of researchers and designers to deliver web and e-business offerings to Japanese enterprises. In 2003, Brian returned to IDEO to serve as interim studio lead for IDEO’s Tokyo studio. Since 2005, Brian has had a leadership role in IDEO’s emerging organizational transformation practice.

Brian received a BS in Foreign Service from the School of Foreign Service at Georgetown University. He majored in Comparative and Regional Studies, with a
concentration in economics. He has studied and worked in Japan for nine years and is a fluent Japanese speaker.

Building More Creative Communities

Traditional divisions that have separated design disciplines and practitioners are
breaking down and interaction designers play an important role as integrators and
custodians of new types of creative communities. IDEO has helped foster creativity
and new forms of collaboration in many organizations, transforming work styles
and create systems that achieve better results. Brian will share some of the learning
from this work, focusing on 3 distinctly different creative communities that describe
new modes of collaboration.

Bill Scott

Sr. Director of Web Development at PayPal

Bill recently joined PayPal as the head of web development. In his former role as director of UI Engineering at Netflix he & his team built the Netflix experience for the web, the TV and most recently the Apple iPad. Recently Bill was focused on a smaller subset of the UI engineering stack — onboarding new customers across multiple devices and from multiple countries.

Speak

With mobile phones, multi-touch tablets, and even web-enabled televisions, we’re now delivering our applications across multiple devices. The good news is that the old universal design principles still hold true, whether we are using our thumbs, fingers, mice, trackpads, remotes or keyboards.

Bill Scott will introduce you to his work as former Director of UI Engineering at Netflix. He’ll take you on a tour of the latest interaction design patterns and idioms that are emerging across your users’ range of devices. You’ll explore the key design principles and the best practices for crafting rich experiences that work seamlessly across the full spectrum of devices your users have at their fingertips.

Martin Verzilli

Interaction Designer and Software Engineer for iLab Latin America at InSTEDD

Martin worked on different projects for InSTEDD since 2008. These projects usually involve the development of information systems for people with low technological skills in areas of limited connectivity.

He has a degree in Computer Science at Universidade de Buenos Aires, specializing in modeling and simulation of cardiac arrhythmias.

He worked in software development for over 8 years. Works to Manas, since 2006, and InSTEDD since 2008. Despite his experience in the technical area, Martin’s focuses his work on user experience and interaction design.

Speak: Designing interactions during emergencies and disasters (and other kinds of trouble!)

Every design challenge comes with restrictions. We have to find the common denominator among users, tight deadlines, technological limitations, scarce physical and political resources. These are just some examples of variables that can influence a project.

And if all variables are unfavorable? You do not have information about users, there is little money, and you should have to deliver. What would you do?

In this talk we want to share stories and lessons learned from designing and implementing solutions in challenging environments.

Mariana Salgado

Designer-researcher at the Media Lab – Helsinki

Mariana has worked 8 years as designer-researcher at the Media Lab Helsinki. During this time she has been collaborating with museums and other cultural organization and has actively published in her field of research.

Her interests are in participatory design approaches and inclusive solutions that weave new media into cultural sites. Lately she has been involved in living labs, open design, and social innovation discussions as part of her work as researcher and lecturer in the Master of Business administration in Laurea University of Applied Sciences, Finland.

h.d.mabuse

Especialist Designer at C.E.S.A.R

Mabuse develops studies and projects focusing on collaboration, emergent behaviors and remix of several languages in the areas of visual arts, design and music. Acts as a specialist designer of C.E.S.A.R, which develops projects based on the user-centered design.

Is there a space on every day living for the social transformation through interaction design?

Traditionally, design is associated with industry needs. In all the history many names worried in how to develop a honest and ethic production of design in the same time they figure out those needs. But, what is the opportunities of a real social impact for de interaction designer today? The speak will be based in 3 cases that I have followed in a couple of years ago, in Recife.

Walter Cybis

Usability engineer, consultant and teacher in Brazil and Canada

PhD in Production Engineering applied to Software Ergonomics. Creator of LabIUtil /UFSC. Developed teaching and research activities at INRIA – France, École Polytechnique de Montreal de Montreal, and UFSC. Co-author of Ergonomics and Usability.

Speak: Monitoring user experience through web analytics

This talk deals with the opportunities, trends and perspectives of the Web analytical technique applied to the user experience monitoring. In one side, this technique is limited to the analysis of observable behavior, while on the other it allows completely non-invasive analysis of systematic and large amounts and varieties of behavior. Those are unique qualities that motivate R & D work-oriented approaches to the different perspectives of the user experience.

Walter Cybis will present the latest results of the actions of R & D of two approaches to Web analytic applied to user experience, one based on a clear performance measures of general users and other performance-based users with special needs. As a whole, the systematic application of these techniques and approaches can drive valuable information for effective and continuous improvement of user experience on Web sites

Caio Vassão

Pesquisador e Consultor em Metadesign, Open Innovation e “Arquitetura Livre”.

Doctor degree by FAUUSP, Caio researches the relationship between technology, environment and urban culture since 1993. He is a consultant in Interaction Design, MetaDesign and Open Innovation, which applies the concepts of ”Architecture Free.”

He is the founder of the Office of Independent Research in which coordinates projects based on innovative concepts such as ecology / niche interaction, technological repertoires and “distributed city.”

Speak: Interaction Ecologies: Creating the Future Interactive Environment

We live in a complex environment, and we interact with a large number of entities, like everyday utensils but also large-scale information systems. This
environment is an “Interaction Ecology”.

To do Interaction Design in the context of Ubiquitous Computing is to meet the challenges of creating and managing “Interaction Ecologies”, developing
and adjusting “Interaction Niches”.

This talk presents the concepts of “Interaction Ecology” and “Interaction Niches”, and the conceptual tools to understand, design and manage both.
These tools go beyond traditional interaction design abilities, entering complex thinking domains.

Gustavo Moura

UX Designer at Google Brazil

Gustavo has a degree in Interface Design, with more than 10 years of experience in the area. Also, he has worked in companies in Germany and Brazil and is now Interaction Designer in the office of research and development at Google, in Belo Horizonte.

Speak: UX Fails

When developing a product, some classic failures could be avoided or easily fixed. In this talk I will walk you through some of these failures that we identified in collaboration with engineers, designers and product managers from Google, and talk about how the UX discipline within the company.

Denise Eler

Innovation and Design Thinking consultant

Denise Eler is precursor in Design Thinking consultancy in Brazil. Since 2009, works with Fiat Group companies through its partnership with Corporate University – the Fiat Isvor. In these and other companies, Denise helps implement the design mindset to solve business problems. She is also a lecturer on topics related to innovation and teaches in several graduate programs in Brazil. Her ideas can be seen in the portuguese blog Design, o verbo, focused on innovation, sustainability and design.

Speak: Skills for Innovation

Of every $ 20 spent on advertising a service, only $ 1 is invested to improve the same service. In this talk, Denise will talk about job opportunities for the Interaction Designer in Service Design and professional skills that can lead to innovation teams in companies.

Robson Santos

Pesquisador de usabilidade e tendências em experiência do usuário

Usability and user experience researcher Robson Santos is industrial designer (UERJ/Esdi), has both master and doctoral degrees in Design (PUC-Rio). He had published several studies and papers along more than ten years of professional and academic efforts. Have participated in professional usability and information architecture projects from many countries in Europe and from US. He now works as usability and costumer experience specialist for Itaú Unibanco. In the past, he worked for Try Consultoria e Pesquisa and Institute Nokia of Technology.

Speak: Contextual usability, or: “Why is this title redundant”?

Since the 50’s we’ve been watching a growing interest for the “human factor” in engineering projects. To apply formal usability tests for a long time seemed to be the best way to deliver the costumers a good product. After some time, we came to a moment when many techniques, from different fields of expertise, are available to interaction designers. So, how to make usability studies really relevant? The answer is: put it in context.

Érico Fileno

Interaction Designer and User Experience Specialist

Interaction designer with over 15 years of experience in designing information architecture, usability, user experience and design research. He has a degree in Computer Science (ETEP) and bachelor in Graphic Design (UFPR); expert in Project Management (FAE Business School) and M.Sc. in Education and Digital Culture (UFPR).

Érico works since 1995 to large national and international projects of artifacts and interactive user-centric services, computer systems, visual, tactile, and web interfaces.

Furthermore, carries out research in technological innovation, interaction design and user experience at Try Consultoria e Pesquisas. He’s local leader of IxDA in Curitiba, where he also coordinates the postgraduate in User-Centered Design (Universidade Positivo).

Speak: User-centered innovation

Nowadays, you can not think of innovation without talking about design.Therefore, the talk presents the Interaction Design as a viable way to get user-centered innovation and also discusses the forms of appropriation and mediationof technology. In the view of Érico Fileno, technologies are social creations and are part of the cultures in which we operate.

The presentation also deals with the design as the process to seek innovative products and services through the implementation of strategic design, constantdesign research (watching and listening to users) and prototyping as a way of reducing the risks and uncertainties inherent in all projects
innovative.

Chloe Gottlieb

SVP, Executive Creative Director, Interaction Design at R/GA

Chloe Gottlieb is responsible for leading and managing R/GA’s interaction design department. She provides the vision for the team that has been responsible for devising much of R/GA’s groundbreaking work, including Nike + and Nokia Vine. Since joining R/GA in 2000, she has worked in the U.S. and abroad as a design leader, a creative leader, and a visionary contributing to the development of futurevision™, R/GA’s evolving vision of the consumer landscape. Chloe broadened her expertise at Razorfish, where she worked on a variety of brands, from Condé Nast to Mercedes-AMG.

Chloe holds a Masters in Media Studies from the New School University. She has taught classes at Carnegie Mellon University and at the School of Visual Arts Masters in Interaction Design program. She has earned numerous honors at the most prestigious industry award shows, including the One Show Interactive, the Cannes Cyber Lions, the Clios, the ADC Awards, and the International ANDY Awards. She is a frequent conference speaker, and has spoken at both SXSW and Interaction 09. She is extremely honored to be part of this conference.

Speak: Data Driven Design

Increased access to personal data has enabled people to gain new insights about their own behaviors and make positive changes in their lives. From Nike + to Mint.com, the wave of data-driven applications will be increasingly adopted by self-trackers seeking data to better understand their health, finances, emotions, and environment. This talk will explore the power of data-driven design through case studies and new tools for incorporating this thinking into our work.

Related article by Chloe Gottlieb: http://www.rga.com/news/article/2010/data-driven

Mike Kruzeniski

Mike Kruzeniski is a Creative Director in the Windows Phone design studio, where he leads design for the communications, productivity, and international experiences on Windows Phone. He recently lead the design effort to help third party developers learn and build Apps for the new Windows Phone platform, and helped to establish the design relationship between Microsoft and Nokia. Before joining Microsoft, Mike worked for Nokia Design on their Insight + Innovation team in Los Angeles, and Designafairs in Erlangen, Germany. Mike has a Master’s Degree in Interaction Design from the Umeå Institute of Design in Sweden, a Bachelor of Industrial Design from Emily Carr University in Canada, and has studied at the Kunsthochschule Berlin-Weissensee, the Yale School of Management, and the UCLA Anderson School of Management. He occasionally writes about design at http://www.kruzeniski.com.

Speak: Mobile Now

In a rapidly changing space – this will be a discussion of the thinking, inspiration, challenges, and trends in Mobile right now.